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B2B Sales and Customer Experience Manager

Based in Boulder, Colorado, InClover Research develops the only animal wellness supplements scientifically designed for pets’ unique physiology, supporting better health from the inside out. This personalized approach to animal wellness gives pet parents the confidence to be able to truly care for their pets’ well-being. InClover is a privately held, woman owned business. We care about our community and planet. We have earned the Top Impact Award in Sustainability and are on a path to B Corp Certification. With our well-established product portfolio sold throughout North America and Asia, industry-recognized sustainability, and the strength of the pet supplement industry, our business continues to experience entrepreneurial, rapid growth.

About the role:

The Sales and Customer Experience Manager is responsible for the sales strategy and fostering relationships within the B2B and DTC channels. This role works closely with the marketing team to ensure a cohesive communication and branding strategy across all sales channels driving revenue and market expansion. This position is responsible for using data and analytics to drive decision-making surrounding B2B and DTC customer touchpoints. This individual oversees the creation and implementation of the customer journey and manages the B2B Customer Experience Lead, providing leadership and support to ensure the success of that role.

Role accountabilities:

Manage the B2B Customer Experience Lead and provide indirect management of outside sales reps.
Ensure that margin requirements are considered and met.
Strategically increase product offerings & revenue across all neighborhood pet stores.
Cultivate connections & build relationships with top 25% of neighborhood pet stores.
Forge strong relationships with top distributor and outside sales reps, and leverage these relationships to meet growth and revenue targets.
Serve as account manager for direct multi-unit chains.

Responsibilities:

Collaborate with sales and marketing team to design and implement customer and product journeys for B2B customers.
New Retailer Onboarding, Training & Education, Retention, Product Awareness, Sales Strategy Communication, Customer Support, Sales Support
Manage the B2B Customer Experience Lead, ensuring support, growth and success for that role.
Oversee the sales strategy and processes for distributor and outside sales reps and create best practices for achieving sales goals and managing relationships.
Work closely with distribution and outside sales reps and multi-unit managers and buyers to ensure follow-up and accountability for business growth and retention.
Work closely with the sales and marketing team to set and communicate product growth targets and opportunities for accounts to expand their product line.
Collaborate with the marketing team to develop budgets and strategy for promotions, rep sample kits, employee feeder programs, and retailer programs.
Responsible for considering and meeting margin requirements in setting product prices and discounts for distributors and neighborhood pet stores
Responsible for representing InClover at external events such as community outreach, product demonstrations, in-store trainings, rep ride-alongs, distributor shows, and tradeshows throughout the calendar year.
Represent InClover at select events as needed or when outside sales reps are not available.
Analyze and report on sales data to identify growth, sales targets, revenue opportunities, performance by channel, performance by product, and account status to develop actionable growth plans.
Other duties as assigned.

Job Qualifications and Key Attributes:

CPG pet retail experience is required.
At least 2 years of management experience.
Bachelor’s degree is preferred, preferably in communication, sales or marketing, or related field – or equivalent combination of education, training, and experience.
At least 5 years of sales experience that demonstrates progressively increasing levels of responsibility within a team environment.
Proven problem solving and technical troubleshooting skills.
Excellent verbal and written communication skills with the ability to correspond in a positive professional tone is a must.
An entrepreneurial mindset with the ability to thrive in a lean, dynamic environment using organizational skills to multi-task, prioritize and manage time effectively.
Able to work independently and in a team environment.
Experience working in a CRM and ERP platform. Hubspot and Quick Books experience is a plus.
Proficient in MS Office Suite, Shopify, Instagram, Facebook, and Project Management Software.
Detail-oriented and clear communicator, known for providing exceptional service and support in a timely professional manner.
Available to travel, up to 20% of time, including weekends as needed
Other duties as assigned

What you’ll enjoy about joining our team:

Be a valued member of an uncontainably smart, focused, generous and empathic team that is passionate about making a difference in the lives of animals.
Bring your dog to work. Our extended staff includes our dogs who serve as taste-testers, quality advisors and office companions.
Our office sits on 22 acres in Boulder, Colorado with a private pond and Boulder Creek running through. Some dogs have described this as their own private Disney and the best job, ever.
This position is open to remote work with scheduled in-office weeks for strategy planning – a hybrid position with a 2 day/week work from home is preferred
Salary range $75,000 – $90,000
Annual performance Bonus
Annual revenue-based bonus (profit sharing program) when revenue targets are met
Generous PTO, Competitive Healthcare, and matching IRA benefits.

To apply: email cover letter and resume to jobs@inclover.com

InClover is an equal opportunity employer with policies prohibiting unlawful discrimination based on any protected classification under applicable local, state, or federal laws which can include race, color, creed, sex, national origin, age, veteran status or physical or mental disability.